![]() Of course, the wearable has improved a bit since its lackluster launch, after the company opened it up to third party apps. As CEO James Park put it during this week’s financials, sales on the device “didn’t turn out the way that we expected it.” We’ll be sure to update this story when we know more about the price of the adidas Edition Fitbit Ionic when it’s available.The Fitbit Ionic was designed to be the future of the struggling wearable maker, but so far the smartwatch has failed to catch the world on fire. We know it’s set to cost $329.95 (about £236, AU$420) in the US, but we don’t currently have official pricing for any other markets around the world. You’ll be able to pre-order the Fitbit Ionic: Adidas Edition from today, but it’s not set to land on doorsteps and shop shelves until March 19 this year. We expect this will remain an exclusive watch face for this version of the watch, much like the adidas Train app, so don’t expect access to this if you already own the Ionic. The adidas Edition smartwatch also comes with a custom clock face inspired by the brands own race bib, which you’ll be able to switch between four different colors. There are also two 15-minute workouts called Metabolic (that does what you'd expect and aims to boost your metabolism) while there’s also Run Activation that’s aiming to improve the stability of your hips, core and shoulders.Īll of this comes alongside the normal specs of the Fitbit Ionic: a full color display, apps and games through the Fitbit App Gallery, Fitbit Pay, the ability to play Pandora and Deezer playlists on the go, built-in GPS, heart rate tracking and more. ![]() There are two 10-minute long options called Power Pace that aims to “make your body more elastic, forceful and efficient” as well as a running strength workout called Strong Strides. Two five-minute workouts included are called Dynamic Warm Up and Post Run Stretch.
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